The metasearch landscape continues to evolve. On September 1, 2025, trivago shifted all campaigns to...

OTAs spent $5.2 billion on marketing in Q2 of 2025. That is not a typo. Billions. Booking Holdings d...

In today’s competitive hospitality landscape, reducing dependency on Online Travel Agencies (OTAs) i...

The rise of AI-powered search results is changing the way that guests discover, find, and book accom...

In today’s competitive hospitality landscape, reducing dependency on Online Travel Agencies (OTAs) i...

Reviews and ratings are pivotal in determining a hotel's reputation and visibility on hotel metasear...

FAQs: Everything Hoteliers Need to Know About Hotel Metasearch Hotel metasearch platforms are an ess...

On February 20th, Google officially sunset its commission-based bidding strategy for Google Hotel Ad...

Hotel metasearch advertising has become a vital component of the hospitality industry’s digital mark...